Terser Adamu, Unlocking Africa Podcast
This week we interview Terser Adamu, Africa Business Strategist, International Trade Adviser, Director at ETK Group, and host of the award-nominated Unlocking Africa Podcast. In the interview, Terser gave insights into his personal life, discussing how he comes from a family
Oluwatomisin Amokeoja, Forbes Africa
In our interview with Oluwatomisin Amokeoja, Multimedia journalist (West Africa) at Forbes Africa, he sheds light on his journey into journalism, revealing how he stumbled into the field and grew to love it. He further delves into detail on this
Oluwanifemi Kolawole, Techpoint Africa
In our discussion with Oluwanifemi Kolawole, Senior Editor at Techpoint Africa, she unveiled her unforeseen path into journalism, driven by the pursuit of livelihood and a deep-rooted passion for storytelling, sharing stories that not only captivate but also impart meaningful
Jacqueline Mahugu, Standard Group
What led you into journalism and what would you be doing if you weren't a journalist?I got into journalism because I always loved stories – reading and writing them – as evidenced by my decision to study English and
So, What Exactly Does a Public Relations Specialist Do? (Part One)
If you was to ask me what I love most about PR, I must admit, it’s hands down the press tours. Anything that gets me away from the office for a day or two is a winner for me. Usually,
Jessica Hope on CNBC Africa
Whilst in Lagos for the 2017 Mobile West Africa event in Lagos, Nigeria, our MD Jessica Hope was asked to discuss some of the ways startups in Africa can start engaging with press, think about PR and build their business
Wimbart Takes On Nollywood: A Brief Guide to Press Week for #RokOnSky
We live in a celebrity-driven world. And for that reason, brands have latched on to them, using them as salesmen. Why? Because having a famous face is the easiest way to create credibility and awareness for your brand. It’s the
Wimbart’s Tour with Funke Akindele
Last week at Wimbart was a different one. Jess and I abandoned our B2B PR hats for more consumer ones. Global brand ambassador for irokoWorld and Nollywood actress, Funke Akindele, came to London to promote the brand across the UK.
Welcome to Wimbart
Wimbart has been a silent entity for some time. Working underground, slowly building a client list, building a brand almost behind the scenes. And now it comes to life.For some time, I'd been freelancing in the African media and tech