Wimbart is an independent PR agency specialising in Africa and emerging markets. With a focus on the continent’s tech and start-up sectors, we produce hyper-targeted, relevant & meaningful media campaigns for our clients.
Our capabilities stretch beyond traditional agencies; we write strong copy, build brands and break big news stories, ensuring our clients secure impactful & relevant media coverage in an ever-crowded market.
Integrity & authenticity underpins everything we do. Our dynamic, purposeful approach to every piece of work we carry out means that we consistently deliver strategic campaigns that support our clients’ business goals.
Featured Updates
Wimbart is 10!
Ten years ago, telling African tech stories to the world meant starting from scratch without a blueprint, a benchmark, and sometimes, without access to where some of the most important conversations were taking place. Wimbart was created to change that by showing up with hustle, creativity, and an unshakeable belief that African innovation deserved a global audience. A decade later, the ecosystem looks different. Founders are being heard, investors are paying attention, and African tech has earned its place on the global stage. We've made a video that marks that journey, through the voices of some of the people who lived it alongside us: clients, partners, alumni, and the Wimbarts who made it happen. It’s a celebration of what we’ve built together and an honest look at how far there still is to go.
Kenneth Igbomor: What CNBC Africa Looks For in African Startup Stories
Kenneth Igbomor is an award-winning financial journalist, news anchor and television producer who spent over a decade at CNBC Africa, moving through the newsroom to become West Africa News Editor for Markets. His work has put him in conversation with founders, executives and decision-makers across the region, giving him a front-row view of how business stories get tested for television, what earns editorial attention, and where companies often fall short. Speaking with Jessica Hope during his time at CNBC Africa, Kenneth gets into what business media needs from African tech stories, why live TV exposes weak preparation quickly, how AI-written pitches can lose trust, and why crisis communications cannot wait until reputational damage has already started online.
How we work
The Wimbart Process
RESEARCH
immersing ourselves in our clients’ companies, understanding their business needs, the sector landscape and how communications can deliver their business goals
STRATEGY
our informed research enables to deliver an insightful and dynamic strategy that will inform our work and help us deliver our objectives
EXECUTE
working with influencers, thought-leaders, journalists and events organisers around the world - we get our clients’ messages out there - online, in-print, on broadcast platforms, on panels
EVALUATE
providing a detailed analysis of each campaign, we constantly review and refine our processes to ensure optimum results
You'll see our clients in these outlets
Media Coverage
Smart, savvy comms professionals
The Team
We have yet to meet another team that has so much Africa-related strategic communications experience. Whilst we all operate in a digital age, people and relationship-building are still central to any smart communications agency. Our team members are skilled in developing and maintaining long-lasting partnerships with a global network of journalists and influencers.
We've worked with some of the best
CLIENTS
