My time at Wimbart
By Niaya Nibhan-ThomasWhen I first found out I was going to do my work experience here I had no idea what Wimbart actually was or what the people here do. During my time here I have learned a lot about how
Crafting Compelling Narratives for African Tech Startups: A How-To-Guide
Great communications is beyond key messages and factoids; to engage with audiences, you need to take them on a journey - through storytelling. This is applicable to both consumer and B2B/Tech products and in our latest post, Vic Onisuru gives
Five Simple Steps to Up Your Networking Game
Public Relations isn’t solely what people read about you in the news - it’s more broadly your public persona - and that includes meeting people in actual real life. In this article and ahead of events season for African tech,
Landing a job in African Tech PR as a Graduate: What to Expect and Where it will Lead You
We’ve always been laser focussed in terms of cultivating and nurturing talent here at Wimbart. In our latest blog post, read how Nouran ElRefaei started her comms career at Wimbart [and how she secured her first promotion].Applying for jobs in
Wimbart Crowns Huge Year With Wins At BME Pros Awards and PRWeek Awards 2023
For many stakeholders in African tech, 2023 has been a year to forget, and perhaps rightly so. It has been a year littered with losses, layoffs and liquidations, largely owed to the global VC pullback and the subsequent fallout. As
The Case of the Infamous Form D
How not to blow your fundraise announcement while keeping the lawBy Ernestina BerryYou’ve put in the hours. Your team is solid. You’ve successfully traversed the rocky terrain that comes with getting those international investors and VCs interested enough in your
Wimbart Partners With Microtraction To Empower Portfolio With Strategic PR Services
The African tech scene is on an upward trajectory. However, despite this burgeoning entrepreneurial ecosystem, African tech startups encounter a range of daunting obstacles that can restrict their growth. Among the many challenges faced, one critical issue is the lack
Africa Tech Summit 2023: African Tech Congregates In London
The Africa Tech Summit is a leading African tech event connecting African tech leaders, MNOs, entrepreneurs, trade bodies, corporates, investors in startups and media in Africa and held annually in Nairobi, Accra (dubbed the Africa Money and DeFi Summit) and
How To Make The Perfect Fundraising Announcement | PR Strategies, Tips and More for African Tech
2022 was a remarkable year for African tech. While the global downturn subjected the rest of the world to a 35% reduction in global venture funding compared to 2021, the resilient African tech ecosystem defied all odds, growing on to
The Continued Value of Digital PR and Traditional PR in an Ever-Changing Landscape
In today's world, where social media, blogs, and online news outlets are the go-to sources for information, public relations (PR) has evolved significantly. At Wimbart, we have also had to diversify our service offerings over almost a decade, as the