Simeon Onoja, Business Elites Africa
Journalists have the potential to effect real-world change with their written narratives. This is specifically identified by Simeon Onoja, Content Strategist for Business Elites Africa who spoke to us about his deep affection and craft for storytelling, as well as his motivation to uncover solutions for pressing problems that individuals and communities face.
With Africa still in the early stages of exploring fintech, health tech, edtech, and a plethora of other industries, there exists a vast canvas for aspiring entrepreneurs to make a meaningful impact.
What led you into journalism, and what would you be doing if you weren’t a journalist?
My path into journalism was guided by a deep affection for storytelling and a sincere belief in its potential to create tangible change in people’s lives. As a journalist, I’ve come to appreciate the unique power of words in shedding light on crucial issues and offering solutions, which has been a driving force in my career. If I weren’t pursuing journalism, my penchant for storytelling would probably lead me towards filmmaking, where I could craft compelling cinematic narratives that resonate with audiences. Furthermore, I have a keen interest in technology, so an alternative career path might involve web development, allowing me to explore the ever-evolving digital landscape.
When you’re researching stories, what compels you to work on sharing a particular story with your audience? Any hot trends we should look out for in the coming months?
During the process of researching stories, my primary motivation lies in uncovering solutions for pressing problems that individuals and communities face. It’s the potential to discover these invaluable solutions that propels my work. When a final piece successfully reflects the hours of diligent research and the quest for valuable insights, I share such stories with genuine enthusiasm. Looking ahead, the business landscape promises a surge in AI-driven innovations set to disrupt various industries in the coming months. Additionally, Africa is poised for a surge in tech startups, but there’s a somber note with the potential for more shutdowns of seemingly thriving startups, as recent weeks have shown, emphasizing the dynamic and unpredictable nature of this ecosystem.
Why is African business so unique and what makes it so exciting to report on?
The African business ecosystem is rich with opportunities seldom found in more developed regions. With Africa still in the early stages of exploring fintech, health tech, edtech, and a plethora of other industries, there exists a vast canvas for aspiring entrepreneurs to make a meaningful impact.
Moreover, Africa’s youthful demographic, with 60% of the population being youths, provides one of the most vibrant workforces globally, adding to the excitement. The continent offers access to a market of over 1.4 billion people, providing a vast expanse of opportunities that truly boggle the mind. The ever-evolving and fast-paced nature of African business makes keeping abreast of trends an exhilarating experience.
By showcasing young, growing companies, we contribute to reshaping the global perception of Africa, positioning it as a dynamic and promising business destination.
Which sectors or industries do you like to cover most and why?
Among the various industries I cover, artificial intelligence (AI) stands out as a personal favorite. AI’s incredible capabilities and its promise for shaping the future are highly intriguing, and it’s inspiring to witness its ongoing evolution. In addition to AI, I find the startup ecosystem, including sectors like fintech, edtech, health tech, ecommerce, logistics and others, particularly engaging.
These industries thrive on innovation and disruptive thinking, which continually drives progress. Moreover, they offer substantial profit potential, which, in turn, fuels job creation and philanthropic activities that benefit Africa’s underserved populations, amplifying their societal impact.
Why is it important that people around the world get to hear about young, growing companies on the continent?
Showcasing emerging African companies on a global stage holds paramount importance as it elevates awareness about the continent’s immense business potential and its evolving sophistication. It serves to attract both moral and financial support to Africa, fostering growth and development.
Furthermore, it paints a more accurate picture of Africa, dispelling misconceptions and promoting positive public relations that align with the continent’s true identity. By showcasing young, growing companies, we contribute to reshaping the global perception of Africa, positioning it as a dynamic and promising business destination.
How can we encourage more people to join the writing community and dedicate their energy to telling stories about African tech and business?
Encouraging greater participation in the writing community, with a specific focus on African tech and business, necessitates a more pronounced demonstration of the transformative power of exceptional writing. It is imperative that individuals comprehend how their written narratives about African tech and business hold the potential to effect real-world change.
By engaging in these domains, writers play a pivotal role in raising awareness, inspiring budding entrepreneurs to take proactive steps, and educating potential investors about the vibrancy of technological innovation and business prospects across the African landscape.
