Start-Up

Wimbart Guide to Public Relations
Jul 18, 2017
Maria Adediran
0
7

So, What Exactly Does a Public Relations Specialist Do? (Part One)

If you was to ask me what I love most about PR, I must admit, it’s hands down the press tours. Anything that gets me away from the office for a day or two is a winner for me. Usually, whenever I’m out of the office, I post my exciting journeys on my personal social […]

Wimbart PR
May 19, 2017
Jessica Hope
0
98

Jessica Hope on CNBC Africa

Whilst in Lagos for the 2017 Mobile West Africa event in Lagos, Nigeria, our MD Jessica Hope was asked to discuss some of the ways startups in Africa can start engaging with press, think about PR and build their business narrative, on CNBC Africa – check out the interview here ——–> Building the right exposure […]

Social Media
Nov 28, 2016
Akua Boateng
0
460

Why We All Need to be Digital

We know this isn’t news to you. We live in a digital era; our phones have artificial intelligence, our kids are watch more YouTube than television. You can even watch YouTube on your television! The internet has revolutionised the world we live in. This has obviously resulted in a surge of technology companies but it […]

She Leads Africa
Nov 21, 2016
Akua Boateng
1 Comment
620

The Power of Networking

My name is Akua A Boateng and I’m currently working as an Account Executive for Wimbart. I didn’t apply for this job, I’ve never worked for a PR agency before but I got here just by making the most of networking opportunities. I’ve witnessed people attend networking events because they lost a bet in the […]

Oct 17, 2016
Maria Adediran
0
1185

Wimbart Takes On Nollywood: A Brief Guide to Press Week for #RokOnSky

We live in a celebrity-driven world. And for that reason, brands have latched on to them, using them as salesmen. Why? Because having a famous face is the easiest way to create credibility and awareness for your brand. It’s the same concept every where in the world and Nigeria is no different. If you are […]

Apr 19, 2016
Jessica Hope
1 Comment
632

Welcome to Wimbart

Wimbart has been a silent entity for some time. Working underground, slowly building a client list, building a brand almost behind the scenes. And now it comes to life. For some time, I’d been freelancing in the African media and tech space, having spent three glorious years as Head of Communications at iROKO, the Nollywood […]